Interactive Marketing Solutions

Adplicity, inc. is a performance driven, online marketing company.

Adplicity is a full service, interactive marketing company focusing on the development and improvement of web generated revenue opportunities. We will utilize our experience and creativity to design, implement and refine interactive marketing solutions that allow your advertising dollars to yield better results. We will also help monetize your website to produce revenue as a medium for advertising, creative sponsorships, and custom channel/content opportunities.  Not only do we provide our national clients with outstanding service and results, we recently launched a new service to help regional and local advertisers take advantage of what the internet can do for their business.

We look forward to continued relationships as well as the development of many more!

Steve Phelps
President

About Adplicity

In order to survive and prosper in the world economy, companies are under tremendous pressure to squeeze the most out of every last budget dollar while continuing to increase sales revenues and profit figures. We look at your online marketing the same way. After spending over 4 years in the online advertising field, both at the agency level and the publisher level, we decided to create a solution that will help our clients do just that.

Adplicity was incorporated in 2001 with the purpose of becoming an extension of your online marketing department and tilting the playing field. Our number one priority is our client, as we truly believe we are partners in this endeavor. Success is a two-way street.

By leveraging the collective buying power of our clientele and by addressing all the elements in the advertising process, we strive to ensure our clients a higher return for their online advertising investment. We approach this process with goal setting, identification of targeted media opportunities, negotiation of rates, implementation of campaigns, optimization of placement and creative, performance analysis and most importantly, development of a channel of open dialogue with our clients to share and build upon this information and continually move forward.

Just to show you we really do approach our relationships this way, we don’t even require an Agency of Record agreement. We have to perform every single day.

Services


When it comes to online marketing:
  • We can develop and optimize your web presence.
  • We can help determine goals and cost structures.
  • We can explore and cultivate relevant oppurtunities.
  • We negotiate the placement and rates.
  • We maximize every element in the campaign process.

Our Competitive advantage:
  • We require NO Agency of Record Agreement.
  • We can have your campaigns live with 24 hours.
  • We offer a creative platform enabling you to greatly reduce time
    and costs spent developing your display ads.

Some of our successes:
  • Reduce acquisition costs by over 50%
  • Reduce cost of new orders by over 30%
  • Surpass client sign up goals by over 34%
  • Improve the buying power of client budget by over 55%.

Creative Design, Testing and Optimization

We offer an award winning platform with free customizable ad templates, precise audience targeting, placements on top sites and detailed campaign reports. We offer you the ability to rapidly design and test your creative, publishers and targeting options to maximize your ROI. An effective display campaign combined with Search deliver far better results than when only one is used. CLICK HERE

Goal Development & Strategy

We help you determine the overall goals of your campaign from target audience, cost allowances, call to actions, budgets allocations, and over all objectives, be it traffic, sales, etc.

Media Planning

When the goals and strategy are set, we research relevant opportunities. We analyze past results, demographics, rates, creative and call to actions. We will run a cost analysis to determine what placements have a high probability of success and if not, what needs to be done in order to improve that probability. All relevant opportunities are presented to the client in the proposal.

Media Buying

Once we have client feedback to move forward on the proposal, we purchase the media. We utilize the collective buying power our clientele to lower rates and improve placements (possible freebies or creative improvements) At this point, the only obligation you have with adplicity, is for the campaigns that we move forward and contract.

Optimization and Analysis

We continually monitor your campaign making sure that we are maximizing at all levels. We suggest creative changes, media placements and when needed, a re-allocation of funds from one campaign placement to another. We utilize the information, both the good and bad, as we enter a new strategy stage.

 

 

Contact Adplicity

Should you wish to try us out, please provide some detail on your company and goals. Either way, we'll get back to you within 1 business day!



Adplicity, inc.
2140 E. Southlake Blvd., ste L #549
Southlake, TX 76092
info@adplicity.com
Phone: 817.251.6345
Fax: 801.469.3756

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